{"id":1361,"date":"2010-03-27T20:18:31","date_gmt":"2010-03-27T19:18:31","guid":{"rendered":"https:\/\/www.tomislavstankovic.com\/blog\/?p=1361"},"modified":"2016-02-20T23:27:45","modified_gmt":"2016-02-20T21:27:45","slug":"google-cv-web-zivotopis-osobno-brendiranje","status":"publish","type":"post","link":"https:\/\/www.tomislavstankovic.com\/blog\/google-cv-web-zivotopis-osobno-brendiranje\/","title":{"rendered":"Google CV – Web \u017eivotopis"},"content":{"rendered":"

Vjerujem da znate \u0161to je \u017eivotopis<\/a> (CV<\/a>) i da nekolicina ljudi misli kako oni i jedino oni upravljaju sadr\u017eajem vlastitog \u017eivotopisa. Me\u0111utim, u nastavku \u0107u pokazati da to vi\u0161e nije tako jer samom svojom pristutno\u0161\u0107u na Internetu<\/a> upravo pi\u0161ete vlastiti \u017eivotopis i svakim danom on sadr\u017ei sve vi\u0161e informacija htjeli vi to ili ne, bilo to vama drago ili ne.<\/p>\n

Ono \u0161to napi\u0161ete u tih nekoliko stranica slu\u017ei samo kako bi zainteresirali potencijalnog suradnika ili poslodavca kako bi on odlu\u010dio detaljnije pro\u0107i kroz va\u0161 Google \u017eivotopis<\/a>. Ovdje postoje dvije mogu\u0107e opcije \u2013 mo\u017eete odustati od svakog nastojanja da se Google \u017eivotopis prati i odr\u017eava na zadovoljavaju\u0107oj razini ili upravo suprotno, uhvatiti se u ko\u0161tac s velikom koli\u010dinom informacija kako bi one slu\u017eile vama i vodile k cilju.<\/p>\n

Mo\u017ee se dogoditi da unata\u010d sna\u017enoj prisutnosti va\u0161 Google \u017eivotopis ne odra\u017eava sve va\u0161e sposobnosti ili mo\u017eda imate \u010desto kori\u0161teno ime i prezime te se kao pojedinac te\u0161ko isti\u010dete. Prvi problem rije\u0161ite plasiranjem u medije (news portali, blogovi, forumi<\/a>, novine,…) svih onih informacija u kojima se jasno vidi \u0161to i kako radite, a \u0161to se ti\u010de drugog problema ubacite srednje ime ili nadimak koji \u0107e vas izdvojiti iz mase.<\/p>\n

Osobno brendiranje<\/strong> (link<\/a>)
\nZa po\u010detak prona\u0111ite web stranice koje sadr\u017ee Va\u0161e ime, filtrirajte sadr\u017eaj<\/a> za koji \u017eelite da se ve\u017ee uz va\u0161e ime i ondje ostavite nekoliko poruka \u010disto da se vidi \u0161to znate i mo\u017eete. To je prvi korak jer dok do\u0111ete do zadnjeg ve\u0107 \u0107e dosta ljudi pomo\u0107u tra\u017eilica do\u0107i do tih rezultata pa neka imaju barem tih nekoliko korisnih informacija dok im ne ponudite sve ostalo. Ako postoji mogu\u0107nost otvorite korisni\u010dke ra\u010dune na tim stranicama i postavite sadr\u017eaj koji isti\u010de va\u0161a znanja, vje\u0161tine, hobije, radno iskustvo, ambicije, i sl. te ulo\u017eite dodatan trud kako bi sve stranice me\u0111usobno linkali tj. povezali.
\nZakupite domenu koja kao klju\u010dne rije\u010di sadr\u017ei va\u0161e ime i prezime jer ta \u0107e domena slu\u017eiti kao izvor svih budu\u0107ih informacija odnosno sve \u0107e po\u010deti i zavr\u0161iti na va\u0161oj osobnoj web stranici.<\/p>\n

Dru\u0161tvene mre\u017ee<\/strong> (link<\/a>)
\nOtvorite profile na va\u017enijim dru\u0161tvenim mre\u017eama kao \u0161to su Facebook<\/a>, Twitter<\/a> ili MySpace<\/a>. Sve \u0161to trebate ulo\u017eiti je vrijeme, a mo\u017eete dobiti jako puno jer vam dru\u0161tvene mre\u017ee daju direktne povratne informacije koje ne\u0107ete morati tra\u017eiti jer \u0107e one na\u0107i vas. Profili neka budu poligon za budu\u0107e aktivnosti. Oslu\u0161kujte \u0161to vam drugi korisnici ka\u017eu i na osnovu toga stvarajte novi sadr\u017eaj i modificirajte postoje\u0107i. Kada napi\u0161ete novi \u010dlanak na osobnim web stranicama vrijeme je da ga po\u0161aljete na dru\u0161tvene mre\u017ee tj. vlastite profile na njima.<\/p>\n

Monitoring online reputacije<\/strong> (link<\/a>)
\nZa ovakvu vrstu aktivnosti postoje specijalizirani besplatni i komercijalni alati<\/a> koje morate koristiti kako bi znali \u0161to se, gdje i u kojem kontekstu govori o vama te kako bi primjereno reagirali<\/a>. Tek \u0107ete ovdje u potpunosti vidjeti \u0161to ljudi oko vas \u017eele, ho\u0107e i trebaju kada je u pitanju njima potreban sadr\u017eaj za koji misle da im mo\u017eete, trebate i ho\u0107ete dati.<\/p>\n

Stvaranje sadr\u017eaja<\/strong> (link<\/a>)
\nBlog je upravo ono \u0161to u ovom koraku trebate<\/a>. Kvalitetan,zanimljiv i koristan sadr\u017eaj uz mudro izabrane klju\u010dne rije\u010di su alat koji \u0107e zadovoljiti ve\u0107inu potreba za novim sadr\u017eajem. Nakon svakog objavljenog blog posta vrijeme je da isti po\u0161aljete na profile na dru\u0161tvenim mre\u017eama koje ste ranije otvorili i ve\u0107 stekli respektabilan krug ljudi koje zanima \u0161to imate za re\u0107i.
\nSadr\u017eaj ne mora biti strogo tekstualni, mo\u017eete koristiti podcast<\/a> ili \u010dak snimati i postavljati vlastite video sadr\u017eaje na YouTube<\/a>. Bitno je da sadr\u017eaj stigne do krajnjeg korisnika dok su tekst, video ili podcast samo forma koju koristite kako najbolje mo\u017eete i znate.<\/p>\n

Kroz sve aktivnosti bitno je da vas vodi iskrenost, dostupnost i spremnost na sudjelovanje. Koliko god vi mislili da je sadr\u017eaj koji ste upravo objavili sasvim jasan sigurno \u0107e se javiti netko s potrebom da dodatno pojasnite \u0161to ste htjeli re\u0107i \u2013 tada ste donekle do\u0161li do cilja koji je sada potrebno odr\u017eavati jer ljudi vas shva\u0107aju kao autoritet u odre\u0111enom podru\u010dju. Nemojte iznevjeriti njihovo povjerenje.
\nKroz komunikaciju<\/a> \u0107ete najbolje graditi va\u0161u online prisutnost i biti ponosni na vlastiti Google \u017eivotopis.<\/p>\n","protected":false},"excerpt":{"rendered":"

Vjerujem da znate \u0161to je \u017eivotopis (CV) i da nekolicina ljudi misli kako oni i jedino oni upravljaju sadr\u017eajem vlastitog \u017eivotopisa. Me\u0111utim, u nastavku \u0107u pokazati da to vi\u0161e nije tako jer samom svojom pristutno\u0161\u0107u na Internetu upravo pi\u0161ete vlastiti \u017eivotopis i svakim danom on sadr\u017ei sve vi\u0161e informacija htjeli vi to ili ne, bilo … Nastavi \u010ditati Google CV – Web \u017eivotopis<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":3891,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[26],"tags":[140,138,34,139],"class_list":["post-1361","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-reputacija","tag-brendiranje","tag-cv","tag-google","tag-zivotopis"],"yoast_head":"\nGoogle CV - Web \u017eivotopis - Tomislav Stankovi\u0107<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.tomislavstankovic.com\/blog\/google-cv-web-zivotopis-osobno-brendiranje\/\" \/>\n<meta property=\"og:locale\" content=\"hr_HR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google CV - Web \u017eivotopis - Tomislav Stankovi\u0107\" \/>\n<meta property=\"og:description\" content=\"Vjerujem da znate \u0161to je \u017eivotopis (CV) i da nekolicina ljudi misli kako oni i jedino oni upravljaju sadr\u017eajem vlastitog \u017eivotopisa. Me\u0111utim, u nastavku \u0107u pokazati da to vi\u0161e nije tako jer samom svojom pristutno\u0161\u0107u na Internetu upravo pi\u0161ete vlastiti \u017eivotopis i svakim danom on sadr\u017ei sve vi\u0161e informacija htjeli vi to ili ne, bilo … Nastavi \u010ditati Google CV – Web \u017eivotopis\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.tomislavstankovic.com\/blog\/google-cv-web-zivotopis-osobno-brendiranje\/\" \/>\n<meta property=\"og:site_name\" content=\"Tomislav Stankovi\u0107\" \/>\n<meta property=\"article:published_time\" content=\"2010-03-27T19:18:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-02-20T21:27:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.tomislavstankovic.com\/blog\/wp-content\/uploads\/2010\/03\/Google-CV-Web-zivotopis.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"825\" \/>\n\t<meta property=\"og:image:height\" content=\"510\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Tomislav Stankovi\u0107\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Napisao\/la\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tomislav Stankovi\u0107\" \/>\n\t<meta name=\"twitter:label2\" content=\"Procijenjeno vrijeme \u010ditanja\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.tomislavstankovic.com\\\/blog\\\/google-cv-web-zivotopis-osobno-brendiranje\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.tomislavstankovic.com\\\/blog\\\/google-cv-web-zivotopis-osobno-brendiranje\\\/\"},\"author\":{\"name\":\"Tomislav Stankovi\u0107\",\"@id\":\"https:\\\/\\\/www.tomislavstankovic.com\\\/blog\\\/#\\\/schema\\\/person\\\/0329c549c57700034ea77f5d3d78396d\"},\"headline\":\"Google CV – Web \u017eivotopis\",\"datePublished\":\"2010-03-27T19:18:31+00:00\",\"dateModified\":\"2016-02-20T21:27:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.tomislavstankovic.com\\\/blog\\\/google-cv-web-zivotopis-osobno-brendiranje\\\/\"},\"wordCount\":781,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\\\/\\\/www.tomislavstankovic.com\\\/blog\\\/#\\\/schema\\\/person\\\/0329c549c57700034ea77f5d3d78396d\"},\"image\":{\"@id\":\"https:\\\/\\\/www.tomislavstankovic.com\\\/blog\\\/google-cv-web-zivotopis-osobno-brendiranje\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.tomislavstankovic.com\\\/blog\\\/wp-content\\\/uploads\\\/2010\\\/03\\\/Google-CV-Web-zivotopis.jpg\",\"keywords\":[\"brendiranje\",\"cv\",\"google\",\"\u017eivotopis\"],\"articleSection\":[\"Online reputacija\"],\"inLanguage\":\"hr\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.tomislavstankovic.com\\\/blog\\\/google-cv-web-zivotopis-osobno-brendiranje\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.tomislavstankovic.com\\\/blog\\\/google-cv-web-zivotopis-osobno-brendiranje\\\/\",\"url\":\"https:\\\/\\\/www.tomislavstankovic.com\\\/blog\\\/google-cv-web-zivotopis-osobno-brendiranje\\\/\",\"name\":\"Google CV - 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